Our Expertise

We at Impact Beauty are good at spotting the next purpose driven beauty brands and our retail partners know and trust us to do so. 


We love to bring to market brands that share our values – brands that have sustainability at the core of their DNA, have clear ethical guidelines, have clean formulations that are efficacious and of course beautiful to use.

Our Team

Our cross functional team comes from a blue-chip luxury beauty background and we seamlessly blend into your own team to deliver a dynamic growth strategy based on a real collaborative partnership with our retail partners. We work with retailers across the board in the premium/luxury sector, from all the flagship department stores, clean beauty specialists, concept stores, premium pharmacies, Pure Players, specialty chains as well as Travel Retail.

Anna Marcovici

Founder I set up Impact Beauty to work with mission-driven indie beauty and wellness brands. I have always loved beautiful brands, people and experiential retail, but felt that as an industry we urgently needed to also address the huge impact we are having on the planet. My experience spans leadership roles in some of the world's best known and loved beauty brands right across to working within start-ups. Being an entrepreneur myself I understand the immense personal investment it takes to build a brand and so my focus now is to work with founders and help bring their vision to life.

The brands that shaped us:

Selfie FH

Franck Hiribarne

Co-founder My passion for brand building has been shaped by 20 years of international experience at L’Oreal group, Coty or Estee Lauder, both in emerging and established markets. Always looking for what is next in our industry, I love to amplify the vision of new beauty entrepreneurs in order to bring exciting brand experiences to a quickly evolving customer landscape.


The brands that shaped us: